Amazon has taken note that romance novels are hot (sultry!) sellers. So, why not publish the titles themselves?
From a piece in the Guardian...
Amazon.com has announced plans to move further into publishing with the launch of a new romance imprint, Montlake Romance, "bringing readers the freshest, most innovative and compelling love stories possible".
Montlake, named after a neighbourhood in central Seattle, is the online retailer's fourth imprint, following its flagship venture Amazon Encore, literature in translation imprint Amazon Crossing and bestselling author Seth Godin's The Domino Project, "a series of manifestos by thought leaders".
Launching in November with the award-winning writer Connie Brockway's The Other Guy's Bride – in which a budding archaeologist in turn-of-the-century Egypt poses as another man's fiancée – Montlake will publish across the romantic fiction spectrum, from romantic suspense to paranormal romance and fantasy. The "broad range" of new titles will be available to readers in North America in print, Kindle and audio formats from Amazon's website and from bookshops in the US.
"Romance is one of our biggest and fastest-growing categories, particularly among Kindle customers, so we can't wait to make The Other Guy's Bride and other compelling titles available to romance fans around the world," said Amazon Publishing vice president Jeff Belle, announcing the news.
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