Tuesday, March 09, 2010

Romance Novel Titles Reveal Readers' Desires


True, says Miller-McCune.

From the story...

In a paper titled “The Texas Billionaire’s Pregnant Bride,” recently published in the Journal of Social, Evolutionary and Cultural Psychology, they analyze the titles of Harlequin romance novels. Anthony Cox of the Center of Psychology and Computing and psychologist Maryanne Fisher of St. Mary’s University contend these best-selling volumes — and in particular their market-tested titles — provide a unique insight into their buyers’ desires.

Coming from an evolutionary psychology perspective, they hypothesized these titles would reflect mating preferences that have evolved over the millennia — specifically, a desire for a long-term relationship with a physically fit, financially secure man who will provide the resources needed to successfully raise a family.

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