Monday, March 19, 2012

Another 100,000 Galleys


The Los Angeles Review of Books highlights how difficult it is to get self-published books reviewed by the media.

From the piece...

Editors, reviewers, and even many authors believe that if you self-publish, you’re branded a sinner of sorts. You wear a scarlet S-P, signifying that you can’t get published because your work is inferior. If you promote your own work on the Internet, you must sheepishly precede the phrase “self-promotion” with “shameless.” It’s difficult to quantify the extent of the stigma, but we all know that publishing your own work has been frowned upon by writers for decades. Recently, genre authors Amanda Hocking (who writes young adult vampire novels) and John Locke (pulp thrillers) have had so much success independently publishing and selling hundreds of thousands of their own books that you’d think the self-publishing wall would’ve been kicked down and lying in a crumbled mess by now. But the stigma attached to publishing, promoting, and selling your own written word persists. Most writers, like Susan Shapiro, who’s written for the Los Angeles Times, The Washington Post, and has conventionally published eight books, including comic novels and nonfiction through St. Martin’s Press and Delacorte, remain convinced that it’s better to get a mainstream publisher. Shapiro, who’s helped hundreds of her students get published, recently told me she would consider self-publishing, but only “if everybody else turned me down.”

No one ever faulted Woody Allen, Orson Welles, Quentin Tarantino, or Charlie Chaplin for writing, directing, and producing their own movies. No one disrespects musicians for distributing their music without a major label behind them. And poets — think of Walt Whitman, Lawrence Ferlinghetti, and the authors of contemporary poetry chapbooks — have long been used to publishing their own work. Why then should independent publishing be regarded any differently? Especially when even established writers, in today’s traditional publication market, can have difficulty getting their publishers and agents behind a book? A slumping economy has pushed already-teetering bookstores into bankruptcy, further squeezed publishers’ profits, and reduced and in some cases eliminated book review space.

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