The Writer's Job

Since when did being a writer become a career choice, with appropriate degree courses and pecking orders? Does this state of affairs make any difference to what gets written?

From a story in the New York Review of Books...

Still, none of this prepared us for the advent of creative writing as a “career.” In the last thirty or forty years, the writer has become someone who works on a well-defined career track, like any other middle class professional, not, however, to become a craftsman serving the community, but to project an image of himself (partly through his writings, but also in dozens of other ways) as an artist who embodies the direction in which culture is headed. In short, the next big new thing. A Rushdie. A Pamuk.

It’s rather as if the spontaneous Romanticism of the nineteenth-century poets had become a job description; we know what a romantic is (his politics, his behavior patterns), we know that is the way to literary greatness, so let’s do it. Coetzee’s novel Youth captures with fine wryness the trials of a methodical young man seeking to make a career out of becoming the kind of writer he is not.

Let’s consider a few of the changes that led us to this state of affairs.

In the twentieth century people stopped just reading novels and poems and started studying them. It was a revolution. Suddenly everybody studied literature. At school it was obligatory. They did literature exams. They understood that when there are metaphors and patterns of symbolism and character development etc. then you have “literature.” They supposed that if you could analyze it, you could very probably do it yourself. Since enormous kudos was afforded to writers, and since it was now accepted that nobody needed to be tied to dull careers by such accidents of birth as class, color, sex, or even IQ, large numbers of people (myself included!) began to write. These people felt they knew what literature was and how to make it.

In the second half of the century the cost of publishing fell considerably, the number of fiction and poetry titles per annum shot up (about forty thousand fiction titles are published in the US each year), profits were squeezed, discounting was savage. A situation was soon reached where a precious few authors sold vast numbers of books while vast numbers of writers sold precious few books. Such however was the now towering and indeed international celebrity of the former that the latter threw themselves even more eagerly into the fray, partly because they needed their declining advances more often, partly in the hope of achieving such celebrity themselves.

It became clear that the task of the writer was not just to deliver a book, but to promote himself in every possible way.