Thursday, February 17, 2011

"The Waste Land" on the iPad


What'll T.S. Eliot's poem on an iPad be like?

From a piece on PR Web...

Theodore Gray, Founder and Creative Director of Touch Press, will announce today that the company is working with the British publishing house Faber and Faber on an electronic edition of T. S. Eliot's great poem “The Waste Land”, to be released for the Apple iPad in April. Gray is giving the opening keynote at the O'Reilly Tools of Change for Publishing Conference 2011 in New York City, addressing stakeholders in publishing and media technology. His talk, entitled “The Elements: How We Did It and Where We're Going”, tells the story behind the first title published by Touch Press, which has now sold over one hundred eighty thousand copies and is widely regarded as a landmark in electronic publishing.

Max Whitby, Co-founder and CEO of Touch Press, comments, “'The Waste Land' for iPad will attempt to do for this defining poem of the 20th century what The Elements has done for the periodic table— bring a profoundly important subject to the attention of a new digital audience and make it come alive in their hands.”

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